Legal
Privacy Policy
Last updated: March 27, 2026
1. Data We Collect
Automatically collected
- IP address and approximate geolocation (for locale detection and compliance)
- Browser type, operating system, device type
- Pages visited, time spent, referral source
- Cookie identifiers (see our Cookie Policy)
Voluntarily provided
- Email address (if you subscribe to price alerts)
- Cookie consent preferences
2. How We Use Your Data
- Displaying gold prices in your local currency
- Analytics to understand how visitors use the Site and improve content
- Serving relevant advertising via Google AdSense
- Sending price alert emails (only if you opt in)
- Legal compliance (GDPR, CCPA)
3. Legal Basis for Processing (GDPR)
| Activity | Legal Basis |
|---|---|
| Essential cookies & site functionality | Legitimate interest |
| Analytics cookies | Consent |
| Advertising cookies (AdSense) | Consent |
| Email alerts | Consent |
| GeoIP locale detection | Legitimate interest |
4. Third-Party Services
We share data with these services in the course of operating the Site:
- Google AdSense — advertising (uses cookies)
- Google Analytics — usage analytics (uses cookies)
- Cloudflare — CDN, DDoS protection, performance
- Resend — price alert email delivery
Each service has its own privacy policy governing its use of your data.
5. Data Retention
- Analytics data: 26 months
- Cookie consent preferences: 12 months
- Email addresses (alerts): until you unsubscribe
- Server logs: 90 days
6. Your Rights
For EU/EEA residents (GDPR)
You have the right to:
- Access your personal data (Art. 15)
- Rectify inaccurate data (Art. 16)
- Erase your data (Art. 17)
- Restrict processing (Art. 18)
- Data portability (Art. 20)
- Object to processing (Art. 21)
- Withdraw consent at any time
For California residents (CCPA)
You have the right to:
- Know what personal information is collected
- Request deletion of your data
- Opt out of the sale of personal information (we do not sell your data)
- Non-discrimination for exercising your rights
7. Data Security
We use industry-standard security measures including HTTPS encryption, Cloudflare protection, and secure server infrastructure. No method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
8. Children's Privacy
The Site is not directed at children under 16. We do not knowingly collect personal data from children.
9. Changes to This Policy
We may update this Privacy Policy periodically. Changes will be posted on this page with an updated "Last updated" date.
10. Contact
For privacy-related requests, contact us at [email protected].